Friday, 16 December 2016
Codes And Conventions Of A Digi-Pack and Album Poster
Similar to when I was planning to create my music video, I did a lot of research beforehand to help me in the process to actually create the music video. During this process I looked at all the different codes and conventions in relation to music videos and what would stereotypically be seen and is known to be in a music video. So since I will also be creating a digi-pack and album poster I will again need to look at the codes and conventions for these different texts and use different examples to help present these different codes and conventions. Again, by looking at all these, it will hopefully enable me to create a professional looking digi-pack and album poster which will entice and keep the intended target audience interested in the product and the artist.
Digi-Pack
Firstly, I decided to look at the different codes and conventions of a digi-pack as I knew I would be creating my own digi-pack before I would create my own magazine advertisement. As I own a lot of CDs and digi-packs myself, I already knew quite a lot about everything that appears on them and how they have been used to appeal to the intended target audience - however, I still decided to do some extra research and looked at the codes and conventions of a digi-pack in more detail. The first thing I decided to do was look at the codes and and conventions of a digi-pack in general and then I decided to look at the codes and conventions of a digi-pack in the Pop Punk genre as this is the genre of my music video and it would help me when I begin to create my own digi-pack for my artist.
Here is a presentation which explains the different codes and conventions of a general digi-pack:
After looking at the various codes and conventions of a digi-pack in general, I then decided to look at the codes and conventions of the Pop Punk genre in more detail as this is the genre of my music video and by looking at the genre I have chosen in more detail, it will help me much more when I actually begin to create my own digi-pack for my artist. When looking at the codes and conventions specifically to Pop Punk I noticed that there wasn't much different in relation to the features that are placed on a digi-pack from any other genre - however, the main difference is just in how the features have been presented and what type of fonts and colours are used on the digi-pack. I decided to create a quick presentation of the codes and conventions that are generally seen on a Pop punk digi-pack and this presentation can be found below.
Here is the presentation I have created:
Below I have created a mood board which includes an array of different front and back covers from different Pop Punk albums. By creating this mood board I will be able to gain a greater understanding as to what I will need to include on my digi-pack when I begin to create my own one for my artist.
Here is the mood board I created:
Album Poster
After looking at the codes and conventions of a digi-pack, I then needed to look at the codes and conventions in relation to an album poster. I'm not as familiar with album posters as I am with CDs and digi-packs as I don't really see them and nowadays I think they are rarely made as everything is now promoted through the television and through adverts on YouTube as this is a better way to promote products due to the incline of digitalisation. Nonetheless, as this is one of the products I will be creating I needed to look at the different codes and conventions to ensure that I would be able to create a realistic album poster that people would believe was real for my artist. Similar to the digi-pack, I have looked at the codes and conventions of an album poster in general and then have also looked at the codes and conventions of an album poster in relation to Pop Punk as this is the genre I have chosen to do for my music video.
Here is a presentation I created which presents what the code and conventions are of a general album poster:
The conventions of a Pop Punk album poster compared to any other album poster are generally the same which is the reason I have not created another presentation as I would essentially just be repeating myself. All the same conventions would be used and will typically be presented in the same way as any other album poster. Again as said before, the only difference will be the fact that the style, colours and fonts will be different to other genres as they will need to conform to the Pop Punk genre, but the fonts that are used on the album poster will usually just be the fonts that have been used on the album, so they will conform to the correct genre and use all of the conventional features that would stereotypically be seen on a Pop Punk album and poster. As I have not created a presentation to show all of the different album posters from the Pop Punk genre that already exist, I decided to create a mood board of existing Pop Punk album posters and hopefully by looking at these different posters I will gain a greater understanding of how the Pop Punk genre portrays their albums and will hopefully incorporate those ways into my own poster when I eventually create it.
Here is the mood board I created:
Continuity
As I have said throughout the presentations above, continuity is a very important aspect in relation to the album and poster - this is because if the two texts looked completely different to each other than the audience wouldn't relate them to each other and the main purpose of the poster is to promote the album and if it didn't relate to it in any way then it wouldn't be promoting it and would just essentially be a poster of an artist or even just an image with writing on. When trying to create continuity between these texts, they don't need to have every feature exactly the same as this could be boring for some audiences, all that is needed is essentially the same fonts, colours and perhaps the same image - however, a different image could be used, but again it would need to link in with the album in some way. Above I have demonstrated many different examples of how continuity has been created across the two products - however, below is one more example just to prove how continuity can easily be constructed between the two products.
Thursday, 15 December 2016
Music Video Draft 1
There is a lot more I need to work on in relation to my music video - however, I have finally created my first draft of my music video and although I have already filmed all of my shots, I have only edited 1:46 of the whole 4:20, so there is still a lot more that needs to be edited. In this first draft I have only been playing around with the colour correction tool, so the different shots may seem as if they are different colours and this is because I am trying out various colours to see which would best suit the video, but also I still need to add a range of different effects to some of the cuts. Following on from that, the scenes that have been shot in front of the brick wall will have a green box around the shots frame and this is due to the fact that I have added an effect to the cut, but have not yet figured out how to make it fit the whole of the frame rather than just a small part of it.
Here is the first draft of my music video:
Friday, 2 December 2016
Filming Day 5 - Thursday 1st December 2016
Aims
Equipment
When it came to shooting at the Humber Bridge Country Park I again needed to ensure that I had all of the relevant equipment to help me in filming the rest of the scenes for my music video. I wanted to ensure that I had all of the equipment I needed before I left college to ensure that I would be able to begin filming as soon as I got to the forest to hopefully complete all of the shots I need. In the image below you are able to see that the equipment I used on this day included: a Canon EOS 1200D camera, an 8 Gigabyte sand disk (SD) card, a tripod and my drawing book, which again included my storyboard so I would know what I would need to be filming and where it fits in relation to the music video. When I was filming on this day I did take extra equipment with me like a bag and other essentials - however, these were not important in relation to me trying to get all of the shots for my music video complete. As I was filming on a Friday, I decided to book the camera equipment out on the Thursday and I took it home that evening and then asked my mum to bring the equipment with her when she came to pick us up to go to the Country Park and I did this instead of booking it out on the Friday because I had a full day on the Friday morning and I didn't want to waste any time, so as soon as our lesson ended on the Friday, we both went straight to the car and went to the Country Park. All in all, I had all of the equipment I needed and was prepared to start filming the rest of the music video.
On The Day
Again, as I was filming at the Humber Bridge Country Park it meant that I was going to be outside and I would need to keep an eye on the weather to ensure that it wasn't going to rain or anything else too drastic was going to occur that would stop me from filming. When it actually came to it, me and Laura actually left college at around 11:30am on this day and began filming at 12:00pm while finishing at 1:45pm and this was due to the fact that we manged to re-shoot and get the rest of the shots on the storyboard in just under 2 hours which left us quite a lot of time to get back to college before our last lesson began. On this Friday morning I decided to look at the weather to see what it would be like on the day and in the image I had presented you are able to see that although it was partly cloudy, it was also partly sunny - meaning, I knew that this was going to be a good day to film and I had a feeling that it was going to be a better filming session than the previous one I had done. When acting filming, the weather was quite nice and both me and Laura thought it was going to be quite cold, but it wasn't that bad which made the filming process a lot more fun and easier because there was nothing for us to be worried or even complain about.
Once I had got back home from college after my last lesson, the first thing I did was save all of the videos and images that I had taken on this day onto my computer to ensure that they would be in a safe place and that I wouldn't lose them and could easily get to them when I need to. In the image below you will be able to see that I named the folder I put all of the videos and images in 'Woods Day 3' and again this was to ensure that I would easily be able to know that all of the 115 items in this folder were filmed on this day, so I knew what shots would be in this folder if I needed them. Now that I had all of the shots I needed for the whole of my music video, I will now be able to create a full draft.
When filming in this location we again decided to take some images as evidence that we were filming in this specific location on this day. We mainly took all of these photos once we had finished all our filming and this was because we wanted to get evidence for filming in this location, but also I wanted to ensure that we got all of the shots we needed completed as this was my priority, but once we had finished and there was some spare time, I just decided to take some images. In the images below you are able to see me actually using the camera and in the specific images I have presented, I am crouched down with the camera and this was due to the fact that I was trying to shoot from a low angle in this image. On top of that, in the rest of the images you are able to see Laura in front of the camera and these were taken to just generally demonstrate where the camera was placed in relation to Laura when we were filming. In these images you are also able to see how much brighter they are compared to the images I had taken on the previous filming day - which presents that all of the video clips that had been filmed on this day would be a lot brighter than the previous ones and would look a lot better when it is all put together in my music video.
Here are the images we took while filming in this location:
Here is a video I made which includes some of the various shots I took during this filming day to give you a feel for what the filming process was like. I have presented many different shots, both which will be used in my final video and some which probably won't:
Saturday, 26 November 2016
Filming Day 4 - Friday 25th November 2016
Aims
Equipment
The equipment I used on this fourth day was again essentially the same as the previous days I had been shooting as I just needed to same equipment to get the outcome I wanted. Due to the fact that I was filming in the same location, I knew what equipment I needed for the shots I was doing, so making sure I had the equipment I needed wasn't essential because I already knew what I should have with me. In the images below you are able to see that the equipment I used on this day included; a Canon E0S 1200D camera, an 8 Gigabyte sand disk (SD) card and my drawing book which includes my storyboard to ensure that I will know what I will need to be filming. When filming on this day I didn't really need any extra equipment and essentially just needed the camera equipment to ensure that I would be able to film what I needed and also get the rest of the shots for this location. When it came to getting the camera equipment I didn't need to get any from the Media department and this was due to the fact that I already had the equipment because I had previously been filming on the Tuesday of the same week, so I just decided to keep the equipment as I knew I would be able to use it at the end of the week as well and because I had also taken out a charger at this time, it meant that the camera was fully charged and I was ready to start filming the rest of the shots that would need to be complete in this location. Overall, I had all of the equipment I needed to ensure that I would be able to get the shots I needed from this location.
On The Day
As I would be filming outside, I needed to keep an eye on the weather especially because of what happened the first time I filmed in this location, even though I knew it was going to rain, but I still decided to film. When I woke up on the Friday morning I decided to have a look at the weather and in the image on the left hand side which I have presented below, you are able to see that the weather was apparently going to be quite cloudy, but would also have a bit of sun at the same time - meaning, there was no rain so I was hoping it would stay dry until we actually begin to film later on in this location. On this day we actually ended up leaving college at around 12:40pm and began filming at 1:10pm and ended up finishing to 4pm. In this time we still didn't manage to get all of the shots we needed due to an issue we came across which I will later go into more detail about. Nonetheless, once we had got to the Humber Bridge Country Park I decided to look at the weather and see what it would be like and I noticed that for the rest of the day it was going to be sunny except from sunset at 3:50pm which is when it will begin to get dark which is the main issue I had when filming on this day. All in all, the weather was generally reasonable on this day - however, the time we had filming (which was only around 2 hours and 50 minutes) wasn't long enough for us to get the rest of the shots we needed for this location which means that we will need to come back to this location again, but hopefully we will complete all of the shots as there are only around 32 more shots that need to be done including some shots that will need to be retaken.
After I had got home after filming in this location, I then saved all of the videos onto my computer to ensure that they were in a safe place and that I wouldn't lose them if I need them and when I continue to edit my music video, but also when I want to go through all of the shots to see which ones I will want to use in my music video. In the image below you are able to see the folder in which I saved all of the images and videos from this filming day and I called this folder 'Woods Day 2' so I would know that all of the items in this folder would be either images or videos which were taken on this specific day. You are also able to see that this folder contains 90 different items which is again all of the images and videos which I took on this day. When looking at this image you will be able to see that a lot of the videos look quite dark and this is due to the fact that this was one of the issues I came across when filming on this day which again I will talk about in more detail later underneath the heading which reads 'Problems'. On the previous filming days you are able to see that both me and Laura decided to take images to evidence that we were filming in a specific location on a specific day - however, when filming on this day we didn't actually take images and this was partly because of the fact that we didn't want to waste any time and wanted to hopefully get all of the shots complete, but also I personally think this was just a bad filming day and in a way I knew that I would have wanted to re-shoot even if I did get all of the shots I needed, so I decided not to take any images because I didn't think it would be worth it as we would be going back to this location anyway.
Problems
The only main issue we actually came across when filming on this day was the fact that it got dark very quickly, which meant that all of the videos looked really dark and there was a lot of background noise in them. Due to the fact that we were filming during Winter, it meant that the sun was going to go down quite early and it was going to get a dark a lot quicker. Even when I didn't think it was that dark when filming, I noticed that on the camera it was a lot darker than it actually was in real life, so because of this I knew straight away that I was going to have to re-shoot the majority of these shots from this day. As I said before, I personally think this day was just a bad filming day for us, but even though we did have this issue, we still managed to get some good shots before it actually began to get dark. On this day I actually did do quite a few shots, but once I got home I went through all of them to see which ones I could use in the final music video and I noticed that quite a lot of the videos were bad quality, so there were actually a few I went through that would need to be re-shot and on top of this I would also have the rest of the shots which I didn't complete on this day because there was no point wasting more time in the forest when I knew that the quality of the videos weren't going to be good.
When noticing that some of the videos I had shot were quite dark, I decided to take some images to see how dark everything actually was to see if I could continue filming in that light and obviously we stopped once I noticed how bad the lighting was. Nonetheless, here are some of the images I had taken:
Here are some of the shots I have put together in a video that I had taken on this day which were really dark and most likely won't be used in my video as I will re-shoot them:
When looking at these images and videos you are able to see that the odd few actually aren't that bad - however, I would't use them because the lighting is so much darker than the previous videos I had shot on the first day of filming and if I put all of these videos which have different lighting into the same music video then continuity wouldn't be created and the music video wouldn't look professional or even look good. Overall like I said before, I believe this was just a bad filming day for both me and Laura and looking back at the videos I now know that I would never use them and I am glad that I have decided to re-shoot them because if I ever looked back at my music video and I had put these shots in, then I would be disappointed due to the fact that I know I would have had the opportunity to re-shoot it and make it better. So hopefully, next week I will be able to re-shoot these scenes and also shoot the rest of the scenes I need which will hopefully be better than the shots I did during this filming session. Overall, there were the odd shots I got which actually looked good (for example the ending scene) - however, I just need to get the rest of the shots and hopefully shoot them when it isn't that dark.
Wednesday, 23 November 2016
Filming Day 3 - Tuesday 22nd November 2016
Aims
Equipment
Before I went to this location I again needed to ensure that I had all of the equipment I needed to film and I wanted to ensure I had everything so that when I got back to my house I would be able to begin filming as soon as I had moved all of the objects out of the way in the loft and have set up all of the equipment. The equipment that I used for this filming shoot included; a Canon EOS 1200D camera, an 8 Gigabyte sand disk (SD) card, a tripod, a Neewer (CN-160) external camera light and also my drawing book to ensure that I had my storyboard and would be able to refer back to it when shooting in this location especially due to the fact that these shots included a performance. Again, this is generally all of the main equipment I needed for this shooting - however, there was also the odd equipment I needed, which is again similar to my previous shooting and this included things like the lyrics to ensure that Laura would have all of the correct words and would get them perfect when filming. Due to the fact that I had booked to take out the camera the day before, I also decided to take out a charger just in case I wanted to keep the camera for longer after this filming day to ensure that I would always have a full battery, but also just in case the battery may have died while I was shooting in the loft - however, I did learn my lesson from before and did turn off the camera every time I had taken a shot I needed.
On The Day
Our aim was to leave college by lunch time and we did manage to do this as by the time both of our last lessons finished (12:40pm) we left the college and went back to my house. By the time we got back to my house, we both had lunch and then I went into the loft to move all of the objects that were in the way and also to get the equipment into the loft to begin setting it up. We actually managed to begin filming at 1:40pm and were able to complete all of the shots we needed for this location by 3:20pm, which meant that we had spent a good 2 hours and 20 minutes getting all of the shots we needed. When actually filming, there were no big issues - however, moving the camera around and physically trying to get past the wood blocks in the loft was quite annoying, so I had to compromise and film all the that are from the same angle at one point and then I moved and did all the shots that are from the same angle in a different position and so on until I got all of the shots I needed. When setting up I did notice that the lighting wasn't that great, so it was good that I brought the external camera light with me because it meant that I was able to add more light to the scene and make the shots look more professional and clearer for people to see. Moreover, to get into the loft I, me and Laura obviously had to climb a ladder and this was kind of a draw back because it meant that as soon as me and Laura went up into the loft we wouldn't be able to keep going down and then back up because it would waste a lot of time, but also due to the fact that it wouldn't be that safe if we just kept going up and down in a short amount of time, so we had to ensure that we had everything before we went up into the loft.
Once we had completed all of the shots in this location, we then took Laura home and once I got back to my house I then put all of the videos that we had taken on this day on to my computer, so again they would be in a safe place and I would be able to go back to them when I want to continue editing my music video and also to see which shots I would like to use in my video. In the image below you are able to see that I have put all of the video files into the same folder on my computer which I called 'Loft' which contained 54 items, so when I go back to my videos to begin editing my music video I will know where to go to find any videos which were filmed in the loft.
Again, while filming in this location, both me and Laura decided to take some images of ourselves as evidence of filming on this day and in this location. In these images you are able to see how many different objects were actually in the loft and how it all had to be moved to ensure that there wasn't anything visible in the video that shouldn't be there. Originally, where Laura is sat there were piles of suitcases and other objects which had to be moved to ensure that Laura would be able to sit down in front of the brick wall, but also to make sure that it didn't actually look like it was being filmed in a loft. Also, in these images you are able to see how dark the loft was which was beneficial in a way because that meant it would suit the genre more - however, it was a lot darker than it needed to be which meant that I had to use the light to ensure that Laura was clear on the camera. In these images it looks as if the light is really bright - however this was the perfect lighting to ensure that Laura could be seen in the video and was clear. Moreover, when actually filming I wanted to make sure that the light wouldn't die as when I was given the light I was told that the charge on the batteries wasn't full, so between every shot I turned both the camera and the light off to save charge, but this meant that the room was really dark and hard to see in, so it meant I would have to turn the loft light on between takes as well to ensure we were able to see what we were doing. Lastly, in these images you can also see that there actually wasn't that much room to be filming in, so I had to be careful that I didn't get any unnecessary things in the shot and that I was still able to create the shots I wanted without being able to move around a lot.
Here are the images I took while filming in this location:
Here is a video which includes some of the shots I took during this filming session. Not all of the shots I have presented in this video will be used in my final video - however, I have just presented this to give you a feel for what filming on this day was like:
Saturday, 12 November 2016
Filming Day 2 - Friday 11th November 2016
Aims
Equipment
The equipment I needed for my second filming day was basically the same as when I was filming the first shoot, except from the fact there that were some different things that I needed with me due to the fact that I was filming in a different location and needed certain things to help me get the look I wanted for my video. In the images below you will be able to see that the equipment I used on this day included; a Canon EOS 1300D camera, an 8 Gigabyte sand disk (SD) card, a tripod, my drawing book which had my storyboard for my music video inside and also all of the lighting equipment that was available to me in the green room that would enable me to get perfect lighting when filming in the room. All of the equipment that has been presented in the image is generally all we used when filming in this location on this day - however, there was sometimes the odd things that we use while filming - for example, there was one time when shooting where neither one of use knew what the lyrics were, so we needed to get the lyrics out to ensure that Laura would get them correct and that her mouth would match with the song once the music video has all be put together. On the previous filming day I said that my camera actually ran out of charge - however, I did not need to worry about this happening while filming in this location due to the fact that I was right next to the equipment centre, so if my battery ran out of charge then I would just be able to get a new one which is fully charged - nonetheless, like I said before, I didn't want to waste time, so I still turned off the camera after ever shot I did. Overall, all the equipment I had was all I needed at the time to complete all of the shots I needed in this location.
On The Day
As mine and Laura's lunchtime began at 12:40 am, we decided to spend 20 minutes eating our lunch and then we went to the green room. The time we spend filming on this day was just under 2 hours as we began filming at 1pm and finished at 2:50pm which just gave both of us enough time to get to our last lesson of the day. I was originally going to go to the green room beforehand and prepare the equipment - however, I realized I would need Laura as I needed her to be in front of the camera for me to see how the lighting was, so we eventually just went to the green room together. When we got there I noticed that the white backdrop wasn't up and in the position I wanted it to be in for meet to stat filming, so this meant that we had to find Liam to ask him to help with putting this backdrop up. Due to this, it meant that we took around 10 minutes just to set up the equipment before we actually began filming anything, but we eventually got everything prepared and was ready to begin filming. Thankfully we actually managed to get all of the shots for this location which was beneficial as it meant that I could easily begin editing my video as I has all of the shots for this location, but also it meant that continuity would have been created throughout my video, because if I needed to film again another day then the lighting I set up the second time may not be exactly the same as the first which could have been an issue in the video - however, we wouldn't need to do any more shots in this location, so this wasn't an issue.
After spending the afternoon filming, I then went home after college and uploaded all of the shots to my computer desktop to ensure that I would have them in a safe place where I will easily be able to access them. In the image below you will be able to see that I created a folder called 'Green Room' which is where I put all of the photos and videos that I had taken on this day and this included 65 different items which actually isn't that many compared to the items I had on the first shooting - however, I got all of the shots I needed - meaning, I would easily be able to begin editing my video.
Again, while filming in this location I wanted to get some images of both me and Laura just to have evidence to show that we were filming on this day. In these images you are able to see both me and Laura - however, while I am working on the camera to get the shots, she is in front of the camera preparing to shoot for the scenes that I need. In these images you are able to see all of the different lighting equipment we actually used when filming in this location and this was to ensure that we had the correct brightness and that the video didn't look too bright, but at the same time it didn't look too dark and that the audience would be able to see Laura's face when the video is played. When setting up the lighting I was actually more worried about the lighting being too dark than too light because if the lighting was too dark then it would have meant it would have been hard to see Laura, but also I wouldn't really be able to edit this and make it better in Premiere Pro - however, if the lighting was too light then I would possibly be able to make some changes in the editing stage, but it was best for me to ensure that the lighting was perfect at the time and I personally think that I got it as best as I could.
Here are the images we took while filming in this location:
Here is a video I have made that includes some of the combined shots that I had taken on the day to give you a feel for what filming on this day and in this location was like and what some of the shots I got were, even if they are shots I may not use in my final video:
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